David Ogilvy , English businessman
said about Advertising, Clients, Marketing...
"I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes."
- David Ogilvy Read all David Ogilvy quotes, or find out more about David Ogilvy
"I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes."- David Ogilvy