John Wanamaker , American businessman
said about Advertising, Customer, Deception, Effect...
"Any seeming deception in a statement is costly, not only in the expense of the advertising but in the detrimental effect produced upon the customer, who believes she has been misled."
- John Wanamaker Read all John Wanamaker quotes, or find out more about John Wanamaker
"Any seeming deception in a statement is costly, not only in the expense of the advertising but in the detrimental effect produced upon the customer, who believes she has been misled."- John Wanamaker