Leo Burnett , American businessman
said about Advertising, Creation, Originality, Relationships, Words...
"The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships."
- Leo Burnett Read all Leo Burnett quotes, or find out more about Leo Burnett
"The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships."
- Leo Burnett
- Leo Burnett