Rosser Reeves , American businessman
said about Advertising, Economics, Force, Sales, Will...
"Advertising is, actually, a simple phenomenon in terms of economics. It is merely a substitute for a personal sales force - an extension, if you will, of the merchant who cries aloud his wares."
- Rosser Reeves Read all Rosser Reeves quotes, or find out more about Rosser Reeves
"Advertising is, actually, a simple phenomenon in terms of economics. It is merely a substitute for a personal sales force - an extension, if you will, of the merchant who cries aloud his wares."- Rosser Reeves